Romance is in the Air! Show Love with Trends & Treasures!


LOVE Personalized!
Frill Seekers Gifts and Personalized Fabulous Finds
For centuries, savvy Southerners have been sporting their letters on everything from jewelry, clothing, cars and exquisite fine stationery to establish a form of identity. Ever wonder why monograms are so popular with celebrities, stylists and your BFF?

People want them for family traditions, new names upon marriage, new babies, new homes with the family’s personal home insignia or a beach house name. People love to feel
connected to their ancestors and history. For many, monograms are a popular way to pass on their heritage, especially on pieces of jewelry. These personalized items become treasured heirlooms to pass down from generation to generation. The monogram trend isn’t new, especially in the South. Rulers as far back as the early Greek and Roman history would put their seal on currency to help identify from whence it came. In the Middle Ages, artists took the idea and applied monograms to their work as signatures. Even later, the Victorians also made monogramming their own to show off their wealth and status by wearing precious jewelry and expensive embroidery with their initials. Now’s the time to start your collection!
Shop now at or stop by the motherland of all things monogrammed!
(850) 460-2700

A “COOL” Couples’ Experience at CRYO850
CRYO850 Performance and Recovery Center
Ready for something unique and a bit different this Valentine’s Day? You and your sweetie can chill out at Destin’s CRYO850 and the two of you can experience a cryotherapy session together for $40, (instead of $80) with a BOGO offer valid through February. Offering dramatic results and helping to alleviate pain, you and your “love” simply hop in the tank for 2-3 minutes and jump out feeling better than before, whether it’s aching joints, inflamed muscles or an extra inch or two around the waist. While cryotherapy is at the heart of the center, you’ll find a long list of drug-free services beyond the cold also. Take advantage of the Wellness Circuit—access to six therapies including: Infrared Sauna, Red Light Therapy, Whole Body Cryotherapy, Localized Spot Treatment Cryo, Vibration Plates and Compression Therapy. Membership offers access to the Circuit on a consistent basis. Visitors and first-time guests can enjoy the same services via a day, week or two-week pass. Beyond the Circuit, Pagani Muscle Recovery Therapy is a favorite for sore and strained muscles. Alternating hot and cold application creates the same healing as hours with heat and cold packs. For additional pain management and relief, the all-new Cocoon Fitness POD takes recovery to a higher level with combined heat, light and full body vibration. Visit CRYO850 and make February a time to focus on both of you! Pre-register online at
(850) 279-4145

That Hair (and that Sparkle!)
Pure & Couture
At Pure & Couture, Valentine’s Day is no problem. Tell your sweetheart to skip the flowers + chocolates this year because that mermaid hair you’ve been wanting is the new perfect gift. Give her a gift certificate from Pure & Couture and watch her affection for you soar; she’ll more than appreciate a beautiful, signature makeover. Give this gift to someone special and, voila, witness their transformation! Why not get them hair extensions? Like magic, Pure & Couture’s hand-tied hair extensions are a thoughtful gift for anyone wanting to add thickness and volume–a BIG answer for hair struggles! Add a touch of tinsel and watch her eyes sparkle! Or give your sweet Valentine the gift of color, styling, makeup, spray tanning, a pampering facial, therapeutic or medical massage, even kinesiology. Come in together for a romantic makeover. The talented Pure & Couture team holds certifications in oncology, pregnancy, sports and medical massage with a mission to provide quality care, resolve specific conditions and assist in improving quality of life for men and women of all ages. Pure and Couture wants a relationship with you and to help you and your special someone sashay through Valentine’s Day and all month feeling fab! Give the gift of “pure” confidence for you and your lover! Offering curbside pick-ups and online ordering, too!
(850) 424-3935

Cheers to Love!
Beyond Measure Fine Jewelry
It’s a month full of romance! And what goes better with romance than exquisite jewelry—diamonds and much more! Specializing in diamond, gemstone and precious metal jewelry pieces, the Beyond Measure Jewelers’ showroom, in its new location at The Market Shops, is full of diamond and gemstone bracelets, rings, necklaces and earrings! They even carry Budha Girl All Weather Bangles and they make the perfect gift.

Owner Ashleigh Woolly is passionate about exquisite and custom-designed jewelry and selling it. She especially is passionate about selling engagement rings, wedding bands and working with couples, because “it is truly special to help people celebrate one of the biggest moments of their lives! Beyond Measure designs hundreds of custom projects! Valentine’s Day is a perfect time for an engagement! Whether it’s an engagement, wedding or special day for love, you can trust your custom project to Beyond Measure. “I am grateful ‘beyond measure’!” says Ashleigh. No matter what your taste, plan to be amazed! At Beyond Measure Fine Jewelry, a one-on-one exquisite jewelry experience is waiting!
(850) 424-7011 |

Be On The CoastTM
Real Estate Group
“When selling anything, you hope for strong demand for the item, coupled with a limited supply. That will maximize your leverage as you negotiate the sale. Home sellers are in that exact position right now,” according to Brian K. LoCicero REALTOR® with the Be On The Coast Real Estate team at Keller Williams. If you’re thinking about selling your house in 2022, you truly have a once-in-a-lifetime opportunity at your fingertips. Here’s why.

Strong Demand. According to the latest Existing Home Sales Report from the National Association of Realtors (NAR), 6.18 million homes were sold in 2021, the largest number of home sales in 15 years. Demand isn’t expected to weaken this year, either. The Mortgage Finance Forecast, published by the Mortgage Bankers’ Association (MBA), calls for existing-home sales to reach 6.4 million homes this year.

Supply Is Very Limited. The same sales report from NAR also reveals inventory just hit the lowest of the century. “Total housing inventory at the end of December amounted to 910,000 units, down 18% from November and down 14.2% from one year ago (1.06 million). Unsold inventory sits at a 1.8-month supply at the present sales pace, down from 2.1 months in November and from 1.9 months in December 2020.”

Right now, savvy homeowners have maximum leverage—there may never be a better time to sell than right now. You need flexible negotiators that make very competitive offers. Tips in your favor when your house goes on the market: Competitive sales price; Flexible closing date; Potential for a leaseback to allow you more time to find a home; Minimal offer contingencies.

Now is the optimal time to list your home or condo. Contact Brian K. LoCicero, REALTOR® for a free analysis of your home and what price your property could bring in today’s competitive market: (850) 739-3800 or visit