Confidence Looks Good on You
Pure & Couture Salon
A new year is the perfect time to refresh your look — and at Pure & Couture Salon, confidence is always in style. Known for its personalized approach to beauty and self-care, the salon offers a full range of hair, makeup and wellness services designed to help clients look and feel their best.
Owner Adrianne Brackett and her team of experienced stylists and makeup artists take time to truly listen, creating looks that reflect each client’s personality, lifestyle and goals. From vibrant color and precision cuts to hand-tied hair extensions, Pure & Couture focuses on healthy, beautiful hair at every stage. The salon also carries professional-grade products, including Oribe’s Renewal Remedies Treatment, to support stronger, longer and healthier hair at home.
Beyond hair, clients can enjoy makeup services, spray tans, pampering facials and therapeutic offerings that elevate the beauty experience into total self-care. Every visit is about building a relationship — not just a style.
With convenient curbside pickup and online ordering available, Pure & Couture makes it easy to invest in yourself. Step into the new year feeling polished, confident and completely you.
Sister location: Pure Collective Salon, 600 Grand Blvd., Suite 102.
(850) 424-3935 | facebook.com/PureandCouture
Sweeten the Year, One Cupcake at a Time
Smallcakes Destin
A new year calls for fresh flavors, bright colors and a little indulgence — and Smallcakes delivers cupcake heaven in every bite. Known for its made-from-scratch treats and playful creativity, this beloved bakery turns everyday moments into sweet celebrations.
From classic favorites to bold, seasonal creations, Smallcakes offers an ever-changing lineup of cupcakes topped with swirls of colorful, crave-worthy frosting. With daily signature flavors, rotating specialties and house-made ice cream, there’s always something new to discover. Hosting a party or celebrating a milestone? Smallcakes specializes in custom and holiday cupcakes, birthday and wedding cakes, edible logos and images — and even “pup cakes” so furry friends don’t miss out on the fun.
Beyond cupcakes, the menu is packed with irresistible options including jumbo cookies, gourmet popcorn, brownies, cookie cakes and cupcakes-in-a-jar. Can’t choose just one? A box of assorted mini cupcakes lets you sample the best of everything.
Perfect for parties, gifting or just treating yourself, Smallcakes adds a pop of color and joy to the year ahead. Because life is sweeter when dessert comes first. And who doesn’t like a gift of sweets?
Call ahead for pre-orders, DoorDash or curbside pickup! Hours: Mon. through Sat., 11 a.m. – 7 p.m.; Sun. 11 a.m. – 4 p.m.
(850) 842-9002 | Follow @SmallCakesofDestin
Put Pen to Paper in Style
Frill Seekers Gifts & Personalized Fabulous Finds
In a world of quick texts and instant replies, a handwritten note stands out — and Frill Seekers Gifts makes it unforgettable. This new year, say it beautifully with custom stationery that turns everyday words into keepsakes.
From thank-you notes and notecards to personalized stationery, calling cards and monogrammed notepads, Frill Seekers helps you plan ahead for life’s meaningful moments. Birthday thank-yous, words of encouragement, baby announcements, save-the-dates and wedding invitations all become more special when they’re thoughtfully designed and written by hand.
The team at Frill Seekers believes stationery is an art form — one that reflects your personality, style and sentiment. Whether you prefer classic elegance, modern flair or playful charm, they’ll help you create pieces that feel uniquely yours while staying within your budget.
Your invitation or announcement is often the first impression of a celebration, and Frill Seekers ensures it sets the tone beautifully. Schedule a private design appointment or stop by to explore their stunning selection of personalized stationery, invitations and custom paper goods. Because when you slow down a little and take the time to write, it’s always worth sending.
Open Monday-Friday, 10 a.m. to 5 p.m.; Saturdays 10 a.m.-2 p.m.
(850) 460-2700 | facebook.com/FrillSeekersGifts
frillseekersgifts.com
Unlock Your Best Home Sale Yet
Brian K. Locicero, REALTOR® | BeOnTheCoast.com
Thinking about selling? Local REALTOR® Brian K. Locicero has helped thousands of homeowners do it faster, smoother and for top dollar — and now he’s sharing the same proven strategies in his popular book. Inside, readers will find practical, easy-to-use tips on pricing, staging, timing, negotiation and understanding today’s market so sellers can walk confidently into their next move.
Brian’s goal is simple: empower sellers with the knowledge to make the smartest decisions possible. “I’ve provided an effective guide to ensure the most successful transaction possible,” he says. And his track record proves it. One Destin homeowner shared, “Because of Brian’s efforts, we quickly sold our home and purchased a 30A beachfront property below asking price.”
From maximizing curb appeal to winning in multiple-offer situations, Brian’s expertise gives sellers a true edge. If you’re ready to sell smarter — not harder — this guide is the place to start. Destin Life readers can get it FREE by calling the number below.
(850) 739-3800 | BeOnTheCoast.com
Where Timeless Love Meets Sparkle
Beyond Measure Fine Jewelry
For those who believe fine jewelry should be as meaningful as it is beautiful, Beyond Measure Fine Jewelry delivers an experience that truly lives up to its name. Specializing in exceptional diamonds, gemstones and precious metals, the boutique showroom shines with exquisite bracelets, rings, necklaces and earrings — each piece thoughtfully selected or custom designed.
Owner and designer Ashleigh Woolly is especially passionate about creating engagement rings and wedding bands, working closely with couples to bring their love stories to life. “It is truly special to help people celebrate one of the biggest moments of their lives,” Woolly shared. Over the past year, Beyond Measure has had the honor of designing hundreds of custom pieces, each one as unique as the milestone it represents.
Whether your style leans classic, modern or completely one-of-a-kind, a visit to Beyond Measure promises inspiration at every turn. From heirloom-worthy designs to bespoke creations, this is where craftsmanship, elegance and heartfelt moments come together.
2026 design consultations are now being booked for a personalized, one-on-one jewelry experience — where every detail is crafted beyond measure.
(850) 424-7011 | Facebook.com/beyondmeasurejewelers
Wellness That Works in 2026
CRYO850 Performance & Recovery Center
For locals ready to move better, feel better and recover faster in the new year, CRYO850 Performance & Recovery Center offers a modern, science-backed approach to wellness and recovery — all under one roof. CRYO850 is a go-to destination for pain relief, inflammation reduction, improved sleep, enhanced mood and faster recovery from workouts, injuries or the demands of everyday life. Athletes, busy professionals and active adults alike visit CRYO850 to stay strong, mobile and energized year-round.
One of the center’s most popular services is whole-body cryotherapy, which uses cold exposure to calm inflammation, support immune health and accelerate recovery. Many clients pair cryotherapy with red light therapy to promote cellular repair, circulation and skin health, or with compression therapy to ease muscle soreness and improve lymphatic flow.
CRYO850 also offers infrared and cocoon sauna therapies for detoxification and relaxation, EMS muscle stimulation training for strength and efficiency, and cognitive and vision training to sharpen focus and reaction time. Esthetic services such as CRYO facials, along with therapeutic and sports massage, round out your wellness experience.
With flexible options (discounted Punch Cards, Passes and Memberships along with discounts for Military, First Responders and Students under 25) and individualized care, CRYO850 helps you reset, recover and thrive in 2026.
(850) 279-4145 | facebook.com/CRYO850
