Trends & Treasures July 2025

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This Summer Recover!

CRYO850 Performance & Recovery Center

Whether you’re an athlete, first responder, military member, or someone simply looking to feel your best, CRYO850 Performance & Recovery Center offers a powerful way to restore, recharge, and reclaim your wellness. Choose from Day, One-Week, or Two-Week Passes to experience the benefits of CRYO850’s full wellness circuit.

Services include:

  • Infrared sauna to detox and relax
  • Red light therapy for deep tissue rejuvenation
  • Whole-body cryotherapy, a three-minute icy blast that boosts circulation and promotes healing
  • Localized cryotherapy to target sore muscles
  • Vibration plates and compression therapy to enhance circulation, reduce inflammation, and speed recovery

Benefits are both immediate and long-lasting: improved sleep, reduced pain, sharper focus, stronger immunity, and overall better performance—all without medication.

CRYO850, voted Best in Destin, now accepts HSA and FSA cards—so you can invest in your health with tax-free dollars. It’s also the perfect gift for you or someone who could use a reset.

Start your journey to wellness today.

(850) 279-4145 | www.cryo850.com

Follow @CRYO850 on Facebook and Instagram.

Step Into Summer Style
Beyond Measure Fine Jewelry

Looking for a custom design that’s truly your own? Visit Beyond Measure Fine Jewelry, where timeless elegance meets fresh summer style. Whether you’re searching for a bold statement piece, a colorful new accessory, or the perfect engagement ring, owner Ashleigh Woolly is ready to help you find or create something unforgettable.

From July 7–19, don’t miss the Summer Sale Event with up to 40% off select pieces! It’s the perfect time to treat yourself or surprise someone special with a unique piece of fine jewelry.

Summer is the season to embrace color and shine with confidence. Consider an aquamarine accented with a double halo of baguette diamonds. You’ll find one-of-a-kind coastal-inspired pieces in a wide range of gemstone colors and cuts, all curated for the season.

Prefer diamonds? Check out the popular “Bubble Bands,” a stunning choice for stacking or collecting. From special-occasion rings and elegant necklaces to custom wedding bands, the showroom is filled with handcrafted fine jewelry made with care and creativity.

Ashleigh’s passion is designing meaningful pieces—especially engagement rings and wedding bands—because helping couples celebrate life’s biggest moments is what she loves most. Whether it’s a gift, a personal milestone, or a dream design in the making, Beyond Measure Fine Jewelry offers an elevated, one-on-one experience you won’t forget.

(850) 424-7011 | Facebook.com/beyondmeasurejewelers
beyondmeasurejewelry.com

Plan Your Wedding With “Pure” Confidence
Pure & Couture Salon | Pure Collective Salon

Your wedding day is one of the most important days of your life—let the expert stylists at Pure & Couture Salon and Pure Collective Salon help you look and feel your absolute best. Their talented team of hair and makeup artists specialize in customizing each look to enhance your natural beauty and bring your bridal vision to life.

From soft waves and loose updos to prettied-up ponytails, braids, and voluminous hair extensions, they’ll create a hairstyle that flatters your features and fits your style. Their professional makeup artists use techniques tailored to your facial structure, highlighting your best features with precision and artistry.

Pure & Couture offers both in-salon and on-location services for weddings, special events, consultations, and trials. Services include airbrush makeup, blowouts, lash extensions, spray tanning, and more.

Now with two locations to serve you—Pure & Couture in Destin and Pure Collective Salon at 600 Grand Blvd., Suite 102—both offer top-tier beauty services including facials, haircuts, extensions, makeup, and soon, barbering.

Feel confident and radiant as you walk down the aisle—with Pure, your big day is in the best hands.

(850) 424-3935

pureandcouture.com | purecollectivesalon.com

Pickleball Craze Inspires Fun Finds at Frill Seekers Gifts

Frill Seekers Gifts and Personalized Fabulous Finds

Pickleball isn’t just trending—it’s officially taken over as one of America’s favorite sports! What started as a quirky paddle game has evolved into a full-on lifestyle, with players of all ages hitting the courts in neighborhoods, parks, and clubs across Destin, 30A, and beyond.

Blending elements of tennis, ping-pong, and badminton, pickleball is easy to learn, fun to play, and a great way to stay active and social.

To celebrate the sport’s skyrocketing popularity, Frill Seekers has curated a colorful and cheeky collection of pickleball-themed gifts. Browse a fun selection of shatterproof wine and cocktail cups, monogrammed game towels, graphic tees, cozy sweatshirts, and sassy notepads that say what every pickleball fan is thinking—on and off the court. New arrivals include matching totes, insulated tumblers, custom paddles, and even personalized court-side coolers for the ultimate player package.

Shop in-store at City Market Bayside in Destin or browse the entire collection online at FrillSeekersGifts.com. Complimentary gift wrapping always included—because every pickleballer deserves a little flair!

Mon–Fri: 10 a.m.–5 p.m. | Sat: 10 a.m.–2 p.m.

(850) 460-2700

frillseekersgifts.com

Lock In Your Future: Why Now Is a Smart Time to Buy a Home

Be On The CoastTM Real Estate Group

Thinking about buying a home or second home this year? You’re not alone—but you may also be wondering if now is the right time or if you should wait.

Here’s the truth: homeownership remains one of the smartest ways to protect yourself against rising costs—especially during times of inflation. As prices climb, both home prices and rent continue to rise, too. The key difference? Owning a home lets you stabilize your biggest monthly expense: your housing payment.

With a fixed-rate mortgage, your monthly payment stays the same for the life of your loan—often 15 to 30 years. That means no unexpected rent hikes or cost-of-living surprises when it comes to your home. In contrast, renters have little control over rising lease rates year after year. “Homeownership is a historically strong hedge against inflation,” explains REALTOR® Brian K. LoCicero. “And once you own, any increase in your home’s value builds equity and strengthens your net worth.” Lock in today’s rates and prices before they rise.

Ready to start your homeownership journey?

brian@beonthecoast.com

850-739-3800

BeOnTheCoast.com

Welcome to Summer Cupcake Heaven

Smallcakes: A Cupcakery

At Smallcakes, we live by the motto: “Maybe a cupcake will help?”—and we know it will! Located in City Market, Smallcakes brings joy by the dozen with cupcakes so delicious, they’ve wowed national judges and even caught the attention of celebrities.

This summer, step into cupcake heaven with a rotating lineup of irresistible July flavors and rich, creamy frostings in every hue. Whether you’re craving a sweet treat for yourself, planning a party, or just want to brighten someone’s day, Smallcakes has something freshly baked and fabulous just for you.

From gourmet cupcakes and custom cakes to housemade ice cream (yes, you read that right!) and gluten-free goodies, the menu is stacked with daily delights. Choose from 13 signature cupcake flavors, 4 rotating specialties, 12 decadent ice cream flavors, cookie cakes, jumbo cookies, brownies, cupcakes-in-a-jar, gourmet popcorn—and even “pup” cakes for your furry friend.

Custom orders? Absolutely! Add your logo, image or message to cupcakes for a personal touch. Try a 12-pack of assorted minis and taste your way through all the flavors!

Open Mon.–Sat. 11–7; Sun. 11–4.

(850) 842-9002

SmallcakesDestin.com | @SmallCakesofDestin

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